Partnership Announcement - Umbrella Faces and TRAVLR ID - A Joint Solution for TMCs

TRAVLR ID and Midoco Group’s UMBRELLA Forge Revolutionary Partnership, Paving the Way for the Future of Traveller Profiles, Security, and Ownership

London, United Kingdom Tuesday 22nd October 2024 — In an unprecedented move that promises to redefine the landscape of traveller profile management, security, and ownership, TRAVLR ID, a distinguished trailblazer in decentralised travel identity technology, and UMBRELLA, a leader in traveller profile management, announce their groundbreaking strategic partnership.

This strategic alliance is poised to revolutionise the travel industry by combining TRAVLR ID's award-winning traveller profile innovation with the extensive industry reach and expertise of UMBRELLA. The collaboration seeks to enable TMCs to benefit from the advantages of identity management based on blockchain technology. Umbrella Faces will build the bridge connecting the blockchain based identity management to the current booking technology used by TMCs. The partnership will open the path to explore innovative avenues to bring enhanced offerings to market. Through this partnership, TRAVLR ID and UMBRELLA aim to advance the ways in which profile management is utilised in the travel industry today.

Gee Mann, CEO of TRAVLR ID, expresses his enthusiasm about the partnership, stating, "Our collaboration with UMBRELLA signifies a turning point in the evolution of traveller profile technologies. By fusing TRAVLR ID's product approach with UMBRELLA's industry expertise, we're set to unlock a new era of how traveller profiles are stored, transferred and enhanced with greater data. This partnership is a testament to our shared commitment to bring advancement to the travel industry through collaboration."

This strategic partnership will leverage the strengths of both companies, fostering significant innovation and ushering in elevated solutions and experiences for travellers, corporations, and Travel Management Companies (TMCs). The collaboration aims to set new industry benchmarks and enhance the overall landscape of travel technology.

Helmut Pilz, SVP at UMBRELLA Faces, shares his insights, stating, "Our alignment with TRAVLR ID represents an exciting chapter for UMBRELLA and the Midoco Group. Together, we will push the boundaries of what is possible in traveller profile management. This partnership is not just about creating innovative solutions; it's about redefining the very essence of the traveller profile and what it enables."

As part of this groundbreaking collaboration, sales teams at both TRAVLR ID and UMBRELLA are available for inquiries, providing an opportunity for stakeholders to discover more about the innovative offerings and advancements set to reshape the future of travel.