European mid- and back-office automation provider intensifies the ANZ market approach ahead of FACTS 2026 in Sydney
GERMANY / SYDNEY, Australia – 11 November 2026 – Midoco, a European provider of mid- and back-office automation software for business and leisure travel, has appointed Avanoa as its business development partner for Australia and New Zealand. Avanoa will represent Midoco in the region, build relationships with travel management companies and travel agencies, and act as Midoco's local point of contact.
Midoco automates the mid- and back-office work that follows a booking. Its platform connects to Amadeus, Travelport, Sabre and other booking systems, automating post-booking workflows. Travel management companies in Australia and New Zealand now get product presentations, consultation and a local contact in their own time zone.
“Travel management companies in Australia and New Zealand face the same pressure we see in Europe: more bookings, more channels and less time for manual work after the booking. Automation in the mid- and back-office is how they keep up,” said Steffen Faradi, CEO of Midoco Group. “Avanoa knows this market and the people in it. That lets us work close to our customers in the region from day one.”
“Agencies across ANZ are looking for ways to automate their mid- and back-office without losing depth in their processes,” said Warren Lio, Founder of Avanoa. “Midoco has built exactly that for the European market. We look forward to introducing it to travel businesses here.”
About Avanoa
Avanoa is a travel technology support partner for travel management companies (TMCs) in Australia and New Zealand. Its team works as an embedded technology support partner for TMCs, covering technology assessment, system implementation, corporate onboarding, process optimisation, team training and onshore technical support. Founder and CEO Warren Lio has more than two decades of experience in corporate travel and travel technology, and the team has over 30 years of combined industry experience. Avanoa, the Samoan word for “opportunity”, also trains the next generation of local travel technology talent. More at www.avanoa.co.